Mera Hi Jalwa…Salman Khan’s Bigg Boss 16 is earning a lot, breaking many records
Season 16 of Bigg Boss is in constant discussion. New twists are being seen in the show one after the other. While the wild card entry has set a new fire in the show, people’s eyes are also fixed on the game of Bigg Boss. Bigg Boss is also counted among the most successful nonfiction television reality shows of all time. Superstar Salman Khan, who has been hosting the show continuously for 12 years, is an important link in the show. It is a big money game, which the show earns through brand endorsements, sponsorships, promotion of the film and many more. Now the earnings figures of Bigg Boss 16 are coming out, which will blow your mind.
According to media reports, last year Bigg Boss OTT collected 120 crores. While it earned 150 crores in advertisement revenue (Bigg Boss 16 Revenue). Moreover, as the popularity of the show continues to grow, its revenue for this season can be easily estimated to be around 180 to 200 crores.
Earnings of Bigg Boss increased so much
This season of Bigg Boss 16 has seen a growth of 41% and 40% in viewership on TV and OTT. Let us tell you that Bigg Boss airs on the OTT platform Voot. It can be estimated from these figures that how much craze it has among the people. These figures of its revenue make it clear that this year also its charm is intact and it will prove to be a hit season.
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salman khan a huge brand value
Not only does Salman Khan’s presence as the host of Bigg Boss impress the audience, but the superstar himself carries a huge brand value, which attracts the attention of many brands. Big Boss today has become such a platform where everything becomes multiple, be it entertainment or money. With each season Bigg Boss has been seen growing up, as well as the investments in it.