Popular on-demand delivery platform Swiggy has launched a very unique feature called Incognito Mode, which allows users to order food and quick commerce in a private way. Whether planning a surprise, ordering something at midnight, or making a secret purchase, Incognito Mode will remove these orders from the app’s history. This way they will not have to delete them manually.
With shared accounts becoming so common these days, not every order is meant to be shown to family, friends, or partners. Swiggy’s new Incognito mode keeps these private moments hidden, allowing users to order a surprise birthday cake at midnight or a special gift for an anniversary without fearing that it will show up in the order history. The new feature is available on both Swiggy Food and Instamart.
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Incognito mode is also perfect for discreet orders that you want to hide from your order history, such as orders for personal wellness products or certain types of pharma items on Swiggy Instamart. This feature ensures that such orders remain completely private and your preferences are not visible to anyone else.
Trying to give private option to users
Rohit Kapur, CEO, Food Marketplace, Swiggy said, “As our social lives grow, there are certain things we like to keep private, and Incognito mode is designed to meet this need. Whether you are ordering a meal or making a quick purchase, Incognito mode ensures that your choices remain private. We are excited to introduce this feature that gives users all the features of Swiggy with privacy.”
The new feature is currently available to 10 percent of Swiggy users and will be rolled out to all users in the coming days.
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This is how incognito mode works?
Using incognito mode on Swiggy is very simple. Simply activate the feature via a toggle in your cart. Once activated, you will see a reminder confirming that incognito mode is on. Once the order is delivered, it can be tracked for three hours, allowing users to manage any post-delivery concerns. After this, the order is completely removed from the order history, ensuring it remains private.