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Tata Motors will launch special editions of SUVs, see what will be the specialty?

Highlights

The special edition will be launched on August 27, just before the festive season.
Tata Motors launches new editions under its ‘New Forever’ range strategy.
The company had launched Kaziranga editions of Safari, Harrier, Nexon and Punch SUVs.

New Delhi. Tata Motors is all set to launch a special edition SUV for the Indian customers soon. The carmaker has released its teaser, but the carmaker has not clarified whether it will be a regular ICE model or will be an electric car. Tata Motors has only confirmed that the upcoming model will be a sports utility vehicle. It will be launched on Saturday 27th August, just before the festive season.

Tata Motors has shared a short teaser video of the upcoming SUV, which doesn’t show the actual car in its entirety. The social media post mentions ‘coming soon’ for the ‘New Forever’ range of SUVs. The credit for the new Forever range of Tata cars is attributed to models that have the carmaker’s Impact 2.0 design language. This includes SUVs like Safari, Harrier, Punch and Nexon.

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The company has launched several variants of Harrier and Safari.
Tata Motors had earlier announced that it would continue to frequently launch new models or special editions of existing models under its ‘New Forever’ range. Following this strategy, Tata Motors has launched several variants of its flagship SUV Harrier and Safari, including Dark Edition and Gold Edition. Tata’s newest model, the Punch SUV, got a special Kaziranga edition earlier this year along with the Nexon and other SUVs.

Dark editions were launched this year
In January this year, Tata Motors launched the new Dark Edition of the Harrier SUV at a price of Rs 19.05 lakh. Earlier, Tata Motors had introduced Dark Edition variants of the Dark Edition models of models like Nexon, Nexon EV, Harrier and Altroz. Apart from this, the Dark Edition comes as the third special edition of the Tata Safari after the Adventure and Gold Edition.

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Tata launched Kaziranga Edition
In February, Tata Motors introduced Kaziranga versions of the Safari, Harrier, Nexon and Punch SUVs. Panch Kaziranga is priced at Rs 8.59 lakh ex-showroom, while the Nexon petrol and diesel Kaziranga variants are priced at Rs 11,78,900 and Rs 13,08,900 ex-showroom, respectively. Tata Harrier and Safari Kaziranga variants are available at Rs 20,40,900 and Rs 20,99,900 ex-showroom respectively.

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